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Self-Development Audiobooks

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Raise Your Kids to Succeed: What Every Parent Should Know

By: Chris Palmer

Chapter Count: 20

Views: 1.3K

Novel Tags: -

Novel Type: Self-Development

0
Raising Your Kids to Succeed: What Every Parent Should Know describes what parents can do to be effective and help their children succeed, both in school and in life. Part I opens with some big, foundational questions, including the need for parents to realize their own importance. It goes on to discuss how to create a family mission statement, the importance of creating family traditions and rituals, and the pivotal need to model good behavior. Part II starts by exploring ways to let your kids know the importance you attach to education. It stresses the importance of really listening to your kids, reading to them, getting outside with them to enjoy nature, and teaching them life skills. Part III explores ways for you to be present at your child’s school and to be an advocate for your child. It also focuses on the issue of bullying and how to counter a toxic, sexualized and violent culture. Raise Your Kids to Succeed will help your children succeed and reach all of the dreams that you have for them—and, more important, the ones they have for themselves.
Raise Your Kids to Succeed: What Every Parent Should Know
Raise Your Kids to Succeed: What Every Parent Should Know
by: Chris Palmer5 : 08 : 1320 Chapters
Raising Your Kids to Succeed: What Every Parent Should Know describes what parents can do to be effective and help their children succeed, both in school and in life. Part I opens with some big, foundational questions, including the need for parents to realize their own importance. It goes on to discuss how to create a family mission statement, the importance of creating family traditions and rituals, and the pivotal need to model good behavior. Part II starts by exploring ways to let your kids know the importance you attach to education. It stresses the importance of really listening to your kids, reading to them, getting outside with them to enjoy nature, and teaching them life skills. Part III explores ways for you to be present at your child’s school and to be an advocate for your child. It also focuses on the issue of bullying and how to counter a toxic, sexualized and violent culture. Raise Your Kids to Succeed will help your children succeed and reach all of the dreams that you have for them—and, more important, the ones they have for themselves.

Trusting Yourself: Growing Your Self-Awareness, Self-Confidence, and Self-Reliance

By: M.J. Ryan

Chapter Count: 8

Views: 2.0K

Novel Tags: -

Novel Type: Self-Development

0
Who would I be, what would I do, if I trusted Myself… In her warm and inimitable way M.J. Ryan guides us to look at our lives from a different perspective. To imagine what they would be like if we practiced an attitude of self-trust, if we received the gifts trusting ourselves might give us. In an age of constant media messages and so-called expert advice telling us to be richer, thinner, smart, and faster, we're all dogged with worry and self-doubt. Bestselling author M.J. Ryan believes we've become so dependent on "experts" to tell us how to live our lives that we listen to everyone except ourselves. In Trusting Yourself, Ryan identifies the answers to feeling swept away by life: we already have what it takes to cope. We can learn how to tap into the wisdom inside us by cultivating self-awareness, self-confidence, and self-reliance. Learn how to quiet the critics—inside and out—and trust yourself instead. If you accept that we learn through trial and error, if you believe that we each have unique strengths and that not one of us has to have them all, if you realize that labels only get in the way, then your self-trust will grow, your worries will shrink, and you'll find happiness and success with a lot less effort. This is a life coach in a book that readers can turn to again and again when stress or worry takes over to find more peaceful, saner lives every day.
Trusting Yourself: Growing Your Self-Awareness, Self-Confidence, and Self-Reliance
Trusting Yourself: Growing Your Self-Awareness, Self-Confidence, and Self-Reliance
by: M.J. Ryan4 : 23 : 058 Chapters
Who would I be, what would I do, if I trusted Myself… In her warm and inimitable way M.J. Ryan guides us to look at our lives from a different perspective. To imagine what they would be like if we practiced an attitude of self-trust, if we received the gifts trusting ourselves might give us. In an age of constant media messages and so-called expert advice telling us to be richer, thinner, smart, and faster, we're all dogged with worry and self-doubt. Bestselling author M.J. Ryan believes we've become so dependent on "experts" to tell us how to live our lives that we listen to everyone except ourselves. In Trusting Yourself, Ryan identifies the answers to feeling swept away by life: we already have what it takes to cope. We can learn how to tap into the wisdom inside us by cultivating self-awareness, self-confidence, and self-reliance. Learn how to quiet the critics—inside and out—and trust yourself instead. If you accept that we learn through trial and error, if you believe that we each have unique strengths and that not one of us has to have them all, if you realize that labels only get in the way, then your self-trust will grow, your worries will shrink, and you'll find happiness and success with a lot less effort. This is a life coach in a book that readers can turn to again and again when stress or worry takes over to find more peaceful, saner lives every day.

You Recharged: How to Beat Fatigue (Mostly), Amp Up Your Energy (Usually), and Enjoy Life Again (Always)

By: Polly Campbell

Chapter Count: 43

Views: 1.2K

Novel Tags: -

Novel Type: Self-Development

0
You Can Get Unstuck When author and podcaster Polly Campbell got tired of her hoodie smelling like pizza and her days being clouded by midlife over-exhaustion, emotional burnout, and boredom, she decided to get off the couch and reclaim her core energy. But could this burned-out, chronically ill, middle-aged mother of a teen rediscover her vitality? Yes. And so can you. Small Steps, Big Energy. Self-help books for women often encourage you to throw out the life you’re living and create a fresh start. You, Recharged isn’t about that. You don’t have to quit your mundane job, cut out cocktails, or sign-off of social media to recharge. Instead, Polly Campbell’s inspirational book is about adding things in―good habits, practices, fun, people, activities, self-care strategies―that ignite your essential energy, the sustainable source that fires you up from within and keeps you going during the good and bad. Meaning Ignites Power. When we align with the things that matter to us and allow the “why” to guide us, we are energized. Sure, there are challenges, setbacks, and plenty of things that piss us off, but they don’t have to deplete us. They don’t have to leave us mentally exhausted or take our power. Instead, our energy can be refocused and redirected into things that we value. You, Recharged will help you discover the small but meaningful ways you can feel happier, healthier, and more alive. In this personal development book, find: Easy-to-apply, practical strategies to ease stress, boost energy, and improve health and well-being Short chapters, delivered in a relatable, conversational tone, with plenty of humor Hope and inspiration, so you know that you can also create a meaningful, satisfying life no matter how stuck, lost, bored, and physically exhausted you feel If you were inspired by motivational books and self-help books like Own Your Everyday , How to Stop Feeling Like Sh*t , or The Self-Love Experiment , then you’ll love You, Recharged .
You Recharged: How to Beat Fatigue (Mostly), Amp Up Your Energy (Usually), and Enjoy Life Again (Always)
You Recharged: How to Beat Fatigue (Mostly), Amp Up Your Energy (Usually), and Enjoy Life Again (Always)
by: Polly Campbell5 : 59 : 1543 Chapters
You Can Get Unstuck When author and podcaster Polly Campbell got tired of her hoodie smelling like pizza and her days being clouded by midlife over-exhaustion, emotional burnout, and boredom, she decided to get off the couch and reclaim her core energy. But could this burned-out, chronically ill, middle-aged mother of a teen rediscover her vitality? Yes. And so can you. Small Steps, Big Energy. Self-help books for women often encourage you to throw out the life you’re living and create a fresh start. You, Recharged isn’t about that. You don’t have to quit your mundane job, cut out cocktails, or sign-off of social media to recharge. Instead, Polly Campbell’s inspirational book is about adding things in―good habits, practices, fun, people, activities, self-care strategies―that ignite your essential energy, the sustainable source that fires you up from within and keeps you going during the good and bad. Meaning Ignites Power. When we align with the things that matter to us and allow the “why” to guide us, we are energized. Sure, there are challenges, setbacks, and plenty of things that piss us off, but they don’t have to deplete us. They don’t have to leave us mentally exhausted or take our power. Instead, our energy can be refocused and redirected into things that we value. You, Recharged will help you discover the small but meaningful ways you can feel happier, healthier, and more alive. In this personal development book, find: Easy-to-apply, practical strategies to ease stress, boost energy, and improve health and well-being Short chapters, delivered in a relatable, conversational tone, with plenty of humor Hope and inspiration, so you know that you can also create a meaningful, satisfying life no matter how stuck, lost, bored, and physically exhausted you feel If you were inspired by motivational books and self-help books like Own Your Everyday , How to Stop Feeling Like Sh*t , or The Self-Love Experiment , then you’ll love You, Recharged .

Night Bloomers: 12 Principles for Thriving in Adversity

By: Michelle Pearce

Chapter Count: 18

Views: 1.3K

Novel Tags: -

Novel Type: Self-Development

0
A clinical psychologist specializing in behavioral medicine presents a dozen practical approaches to transforming loss, pain, and suffering into positive growth and hope. Just as some flowers only bloom in the dark, so too, some people only grow by experiencing tough times. Each chapter explains an empirically based principle for handling adversity, followed by writing prompts designed to help readers experience the axiom personally. Tools such as self-reflection, meaning-making, narrative creation, benefit-finding, and inspired value-based action help readers move through their trauma toward a new exuberance for life.
Night Bloomers: 12 Principles for Thriving in Adversity
Night Bloomers: 12 Principles for Thriving in Adversity
by: Michelle Pearce7 : 32 : 5718 Chapters
A clinical psychologist specializing in behavioral medicine presents a dozen practical approaches to transforming loss, pain, and suffering into positive growth and hope. Just as some flowers only bloom in the dark, so too, some people only grow by experiencing tough times. Each chapter explains an empirically based principle for handling adversity, followed by writing prompts designed to help readers experience the axiom personally. Tools such as self-reflection, meaning-making, narrative creation, benefit-finding, and inspired value-based action help readers move through their trauma toward a new exuberance for life.

Leaving the OCD Circus: Your Big Ticket Out of Having to Control Every Little Thing

By: Kirsten Pagacz

Chapter Count: 10

Views: 1.1K

Novel Tags: -

Novel Type: Self-Development

0
“It’s like the meanest, wildest monkey running around my head, constantly looking for ways to bite me.” That was how Kirsten Pagacz described her OCD to her therapist on their first session when she was well into her 30s she’d been following orders from this mean taskmaster for 20 years, without understanding why. Initially the tapping and counting and cleaning and ordering brought her comfort and structure, two things lacking in her family life. But it never lasted; the loathsome self-talk only intensified, and the rituals she had to perform got more bizarre. By high school she was anorexic and a substance abuser, common "shadow syndromes" of OCD. By adulthood, she could barely hide her problems and held on to jobs and friends through sheer grit. Help finally came in the form of a miraculously well-timed public service announcement on NPR about OCD -- at last her illness had an identity. Leaving the OCD Circus reveals the story of Pagacz’s traumatic childhood and the escalation of her disorder demonstrating how OCD works to misshape a life from a very young age and explains the various tools she used for healing including meditation, cognitive behavioral therapy, yoga, exposure therapy, and medication.
Leaving the OCD Circus: Your Big Ticket Out of Having to Control Every Little Thing
Leaving the OCD Circus: Your Big Ticket Out of Having to Control Every Little Thing
by: Kirsten Pagacz7 : 32 : 1510 Chapters
“It’s like the meanest, wildest monkey running around my head, constantly looking for ways to bite me.” That was how Kirsten Pagacz described her OCD to her therapist on their first session when she was well into her 30s she’d been following orders from this mean taskmaster for 20 years, without understanding why. Initially the tapping and counting and cleaning and ordering brought her comfort and structure, two things lacking in her family life. But it never lasted; the loathsome self-talk only intensified, and the rituals she had to perform got more bizarre. By high school she was anorexic and a substance abuser, common "shadow syndromes" of OCD. By adulthood, she could barely hide her problems and held on to jobs and friends through sheer grit. Help finally came in the form of a miraculously well-timed public service announcement on NPR about OCD -- at last her illness had an identity. Leaving the OCD Circus reveals the story of Pagacz’s traumatic childhood and the escalation of her disorder demonstrating how OCD works to misshape a life from a very young age and explains the various tools she used for healing including meditation, cognitive behavioral therapy, yoga, exposure therapy, and medication.

Your New Money Story: The Beliefs, Behaviors, and Brain Science to Rewire for Wealth

By: David Krueger

Chapter Count: 20

Views: 1.3K

Novel Tags: -

Novel Type: Self-Development

0
Neuroscientists estimate that over 90 percent of our operating systems—beliefs, behaviors, patterns—are unconscious. Since the surface story determines less than 10 percent of our decisions, how can we illuminate the shadow story responsible for over 90 percent of what we do each day? Once we systematically understand our relationship with money, can we overcome the mind and brain’s resistance to change? Especially when so many of the current popular strategies for change are contrary to the way the mind and brain work? Each money story line contains unspoken assumptions, emotional agendas, and unconscious meanings. Money becomes a portal to the immaterial and the intangible, a Rorschach onto which we project our needs and hopes. Your New Money Story: The Beliefs, Behaviors, and Brain Science to Rewire for Wealth combines twenty-five years of psychiatric and psychoanalytic practice and over a dozen years of professional and executive mentor coaching with groundbreaking research in psychology, neuroscience, and behavioral economics to show readers how to recognize money behaviors ghostwritten by hidden assumptions, overcome the brain’s patterned responses that lead to bad decisions, harness the power of regulating states of mind, develop the art and neuroscience of money strategies, and identify and remedy emotionally based money mistakes and financial fallacies. The ROADMAP System deconstructs the process of understanding a money story to systematically construct a new one to write new mind software and rewire the brain for wealth. YOUR NEW MONEY STORY The Beliefs, Behaviors, and Brain Science to Rewire for Wealth David Krueger, Read by Edward Bauer • Unabridged • AUGUST 2019 Vibrance Press • Digital Download Narrator Edward Bauer sounds like a friendly college instructor who wants to spare you the anguish you've had trying to get your financial life in order. He has a wonderful phrasing palette, smooth and natural sounding, and what stands out is how he finesses the author's desire to help: He's assertive enough with the direct advice and many lists offered by the psychiatrist/business-coach, but he keeps enough distance from his listeners to convey respect for their autonomy. They can take this advice or leave it. This vocal attitude is important with a lesson like this, which is psychologically invasive with its pointed assumption that all financial mismanagement begins with limiting psychological beliefs. This is effective audio advice on how to overcome those beliefs with brighter expectations, concrete strategies, and discipline. T.W. Winner of AudioFile Earphones Award © AudioFile 2019, Portland, Maine
Your New Money Story: The Beliefs, Behaviors, and Brain Science to Rewire for Wealth
Your New Money Story: The Beliefs, Behaviors, and Brain Science to Rewire for Wealth
by: David Krueger10 : 42 : 5520 Chapters
Neuroscientists estimate that over 90 percent of our operating systems—beliefs, behaviors, patterns—are unconscious. Since the surface story determines less than 10 percent of our decisions, how can we illuminate the shadow story responsible for over 90 percent of what we do each day? Once we systematically understand our relationship with money, can we overcome the mind and brain’s resistance to change? Especially when so many of the current popular strategies for change are contrary to the way the mind and brain work? Each money story line contains unspoken assumptions, emotional agendas, and unconscious meanings. Money becomes a portal to the immaterial and the intangible, a Rorschach onto which we project our needs and hopes. Your New Money Story: The Beliefs, Behaviors, and Brain Science to Rewire for Wealth combines twenty-five years of psychiatric and psychoanalytic practice and over a dozen years of professional and executive mentor coaching with groundbreaking research in psychology, neuroscience, and behavioral economics to show readers how to recognize money behaviors ghostwritten by hidden assumptions, overcome the brain’s patterned responses that lead to bad decisions, harness the power of regulating states of mind, develop the art and neuroscience of money strategies, and identify and remedy emotionally based money mistakes and financial fallacies. The ROADMAP System deconstructs the process of understanding a money story to systematically construct a new one to write new mind software and rewire the brain for wealth. YOUR NEW MONEY STORY The Beliefs, Behaviors, and Brain Science to Rewire for Wealth David Krueger, Read by Edward Bauer • Unabridged • AUGUST 2019 Vibrance Press • Digital Download Narrator Edward Bauer sounds like a friendly college instructor who wants to spare you the anguish you've had trying to get your financial life in order. He has a wonderful phrasing palette, smooth and natural sounding, and what stands out is how he finesses the author's desire to help: He's assertive enough with the direct advice and many lists offered by the psychiatrist/business-coach, but he keeps enough distance from his listeners to convey respect for their autonomy. They can take this advice or leave it. This vocal attitude is important with a lesson like this, which is psychologically invasive with its pointed assumption that all financial mismanagement begins with limiting psychological beliefs. This is effective audio advice on how to overcome those beliefs with brighter expectations, concrete strategies, and discipline. T.W. Winner of AudioFile Earphones Award © AudioFile 2019, Portland, Maine

Mad Monk Manifesto: A Prescription for Evolution, Revolution and Global Awakening

By: Yun Rou

Chapter Count: 9

Views: 1.0K

Novel Tags: -

Novel Type: Self-Development

0
Change The World By Changing Yourself Find answers: Today, it’s easy to get outraged by world events, frustrated by our own personal battles, and disenfranchised from government and leadership. Born of moral indignation, informed by decades of study, and seasoned by a life of devoted self-cultivation, Monk Yun Rou’s Mad Monk Manifesto has the answers we’re looking for, organically cohering personal prescriptions and calls to social and political action in one powerful document. Discover venerated wisdom: Based on ancient Chinese wisdom such as Lao Tzu’s Tao Te Ching , Mad Monk Manifesto is part tour guide to consciousness, part recipe for personal development, part prescription for environmental salvation, and part handbook for social change. In approximately 70,000 words, the book’s six chapters (framed by an introduction and afterward) follow the traditional Taoist prescription for changing the larger world by changing ourselves first. Improve yourself―and the world: In the same way ripples move away from a stone dropped into a pond, Mad Monk Manifesto begins with our personal lives, discussing topics such as diet, exercise, meditation, and mind/body practice, and spreads to our public environment, describing ideas such as what we can do to improve the community, the government, and the world. Full of everything from advice for a healthy, conscious lifestyle to suggested actions we can take to enhance the lives of friends, family, coworkers, and community members, Mad Monk Manifesto highlights spirituality and service, the goals of an awakened life. Learn something new: Each chapter of Mad Monk Manifesto is creative and fresh, offering proactive solutions in single-paragraph exhortations and prescriptions against a backdrop of lessons from Chinese history, the wisdom of ancient sages like Lao Tzu, and stories born of author Monk Yun Rou's journey from privileged Manhattanite to practicing Taoist monk. Inspirational and informative, exhortative and prescriptive, this modern Alan Watts creates a complete and immersive experience for everyone who picks up his Mad Monk Manifesto ―a portrayal of everything from the mundane to the sublime through the lens of the philosophy best known from George Lucas’ Star Wars saga, the Green Movement, and surf and hippie cultures. Emerge with a new way of seeing life, a series of concrete steps to take for personal transformation, and an action plan for working in the community to provoke change. Mad Monk Manifesto is precisely what the world needs at a time of unprecedented environmental disasters, international instability, and divisive and unreliable leadership. After reading this book, you will learn: How to relax, rectify, and rebalance life How to bolster the community and deepen culture How to effect positive change in commerce, government, power, and the environment For readers of Alan Watts, Ursula Le Guin, and Change Your Thoughts―Change Your Life by Dr. Wayne W. Dyer
Mad Monk Manifesto: A Prescription for Evolution, Revolution and Global Awakening
Mad Monk Manifesto: A Prescription for Evolution, Revolution and Global Awakening
by: Yun Rou8 : 48 : 199 Chapters
Change The World By Changing Yourself Find answers: Today, it’s easy to get outraged by world events, frustrated by our own personal battles, and disenfranchised from government and leadership. Born of moral indignation, informed by decades of study, and seasoned by a life of devoted self-cultivation, Monk Yun Rou’s Mad Monk Manifesto has the answers we’re looking for, organically cohering personal prescriptions and calls to social and political action in one powerful document. Discover venerated wisdom: Based on ancient Chinese wisdom such as Lao Tzu’s Tao Te Ching , Mad Monk Manifesto is part tour guide to consciousness, part recipe for personal development, part prescription for environmental salvation, and part handbook for social change. In approximately 70,000 words, the book’s six chapters (framed by an introduction and afterward) follow the traditional Taoist prescription for changing the larger world by changing ourselves first. Improve yourself―and the world: In the same way ripples move away from a stone dropped into a pond, Mad Monk Manifesto begins with our personal lives, discussing topics such as diet, exercise, meditation, and mind/body practice, and spreads to our public environment, describing ideas such as what we can do to improve the community, the government, and the world. Full of everything from advice for a healthy, conscious lifestyle to suggested actions we can take to enhance the lives of friends, family, coworkers, and community members, Mad Monk Manifesto highlights spirituality and service, the goals of an awakened life. Learn something new: Each chapter of Mad Monk Manifesto is creative and fresh, offering proactive solutions in single-paragraph exhortations and prescriptions against a backdrop of lessons from Chinese history, the wisdom of ancient sages like Lao Tzu, and stories born of author Monk Yun Rou's journey from privileged Manhattanite to practicing Taoist monk. Inspirational and informative, exhortative and prescriptive, this modern Alan Watts creates a complete and immersive experience for everyone who picks up his Mad Monk Manifesto ―a portrayal of everything from the mundane to the sublime through the lens of the philosophy best known from George Lucas’ Star Wars saga, the Green Movement, and surf and hippie cultures. Emerge with a new way of seeing life, a series of concrete steps to take for personal transformation, and an action plan for working in the community to provoke change. Mad Monk Manifesto is precisely what the world needs at a time of unprecedented environmental disasters, international instability, and divisive and unreliable leadership. After reading this book, you will learn: How to relax, rectify, and rebalance life How to bolster the community and deepen culture How to effect positive change in commerce, government, power, and the environment For readers of Alan Watts, Ursula Le Guin, and Change Your Thoughts―Change Your Life by Dr. Wayne W. Dyer

Now What?: Revised Edition: 90 Days to a New Life Direction

By: Laura Berman Fortgang

Chapter Count: 16

Views: 1.9K

Novel Tags: -

Novel Type: Self-Development

0
A clear and utterly practical ninety-day program for discovering a new direction for your life—now completely revised and updated by the author! In Now What? pioneering life coach Laura Berman Fortgang shares the process that she has used to help hundreds of clients make major changes in their lives. Whether it’s moving on from a dead-end job, discovering an entirely new creative outlet, or answering the age-old question “What am I meant to do with my life?” this book provides a clear and practical ninety-day program that can help you make major changes in your life. This revised edition valuable insights into how to stoke change, including: Ten years of additional client experience; Reports from 500 coaches worldwide who have trained to use this material with clients; New stories and modern-day dilemmas addressed; QR codes and additional interactive materials. For anyone who feels drawn toward a life-changing move but is not sure exactly what to do or how to move forward, Now What? presents a concrete process for finding and pursuing a new path in life.
Now What?: Revised Edition: 90 Days to a New Life Direction
Now What?: Revised Edition: 90 Days to a New Life Direction
by: Laura Berman Fortgang6 : 35 : 2216 Chapters
A clear and utterly practical ninety-day program for discovering a new direction for your life—now completely revised and updated by the author! In Now What? pioneering life coach Laura Berman Fortgang shares the process that she has used to help hundreds of clients make major changes in their lives. Whether it’s moving on from a dead-end job, discovering an entirely new creative outlet, or answering the age-old question “What am I meant to do with my life?” this book provides a clear and practical ninety-day program that can help you make major changes in your life. This revised edition valuable insights into how to stoke change, including: Ten years of additional client experience; Reports from 500 coaches worldwide who have trained to use this material with clients; New stories and modern-day dilemmas addressed; QR codes and additional interactive materials. For anyone who feels drawn toward a life-changing move but is not sure exactly what to do or how to move forward, Now What? presents a concrete process for finding and pursuing a new path in life.

CaShvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone

By: Drew Eric Whitman

Chapter Count: 8

Views: 858

Novel Tags: -

Novel Type: Self-Development

0
FACT: Your brain is being controlled-and you don't even know it. Because if you think the ads you're seeing today are just pretty pictures with nice, creative copy, you're mistaken. Truth is, you are being powerfully influenced by dozens of proven scientific principles of advertising psychology... little-known techniques of consumer persuasion that go completely unnoticed by the buying public. And they're causing you--and millions like you--to spend enormous amounts of money every day on countless products and services. But what are these principles? How do they work? And how can you use them in your own advertising? Prepare yourself for a unique learning experience as author Drew Eric Whitman takes you on a wild, roller-coaster ride through the streets of New York's famed Madison Avenue and teaches you the specific psychological techniques that today's top copywriters and designers use to influence the masses... and how you can use them to rapidly increase your sales, no matter what you sell. In 207 fast-moving pages, Whitman teaches you dozens of well-guarded secrets that he learned during his 30+ years in the ad business, including: * How to Push Your Prospects' Hot Buttons in Every Ad, Sales Letter, or Email--It's not hard to do once you know the secret. * Why Developing Your "USP" Can Leave Your Competition in the Dust--It's the quickest way to instantly begin out-marketing your competitors. (And they'll never know what hit them.) * Why You Don't Need a Degree in Business to Create Great Ads--But there is one thing you MUST know or your ads will likely fail miserably. * How to Develop a Powerful Ad-Agency Mindset--What the pros know about consumer buying behavior and how you can use it to your advantage. * How to Save $600 for Every $1,000 You Spend on Ads--This idea alone is worth infinitely more than the price of this book...and you can start using it immediately. * The Amazing 5-Second, No-Fail Headline Test--Chances are your ads, emails, websites and other promotional materials fail this test every time. One small change boosts your response. * What a Good Ad Should "Feel" Like--How to connect to readers on a deep, emotional level. * How to Install Persuasive Images in People's Brains--Learn how to direct how people think about your products and services. * Why People Really Buy Your Product or Service--Sorry, but it's not what you think. (But you better know the reason... or else.) * Where to Always Put Your Biggest Benefit--Miss this and you're flushing your ad dollars down the toilet. * How to Write "Dragon-Slayer" Headlines that Get Read and Get Response--Tons of examples you can "steal" for your own ads. * Long vs. Short Copy: Which Is Really Best for Response? Don't believe the lies! We'll set the record straight and you'll learn to cash-in. * How to Use the Devilishly Effective Pyramid Principal--Lure readers into your ads by understanding human eyeball behavior. * 22 Tested and Proven Headline Prescriptions you can start using RIGHT NOW. * How to Turn Ordinary Words in "Money-Magnet" Copy that motivates, influences, persuades. (Yes, you can really do it.) * Put Your Copy Here and Boost Readership by 10-200%--Why doesn't everyone do this? * 10 Sure-Fire Ways to Start Writing Your Ads--So easy, it's almost automatic. * How to Cause People to Mentally Demonstrate Your Products... Before They Buy. * How Emotional Words Melt Sales Resistance a Red-Hot Knife Through Butter. * "Sneaky" Ad-Design Psychology Tricks that Work Like Magic--Start using them tonight. * Typestyles that Actually REDUCE Readership--Are you using them? * This "Evil" Design Sin Depresses Your Readership Up to 50%--Do you do it? * Widely Used Typeface LOWERS Comprehension Up to 67%--Are you using it? * The Eye-Grabbing "Advertising Guillotine"--The one image humans can't resist. * And Much More
CaShvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
CaShvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
by: Drew Eric Whitman6 : 16 : 568 Chapters
FACT: Your brain is being controlled-and you don't even know it. Because if you think the ads you're seeing today are just pretty pictures with nice, creative copy, you're mistaken. Truth is, you are being powerfully influenced by dozens of proven scientific principles of advertising psychology... little-known techniques of consumer persuasion that go completely unnoticed by the buying public. And they're causing you--and millions like you--to spend enormous amounts of money every day on countless products and services. But what are these principles? How do they work? And how can you use them in your own advertising? Prepare yourself for a unique learning experience as author Drew Eric Whitman takes you on a wild, roller-coaster ride through the streets of New York's famed Madison Avenue and teaches you the specific psychological techniques that today's top copywriters and designers use to influence the masses... and how you can use them to rapidly increase your sales, no matter what you sell. In 207 fast-moving pages, Whitman teaches you dozens of well-guarded secrets that he learned during his 30+ years in the ad business, including: * How to Push Your Prospects' Hot Buttons in Every Ad, Sales Letter, or Email--It's not hard to do once you know the secret. * Why Developing Your "USP" Can Leave Your Competition in the Dust--It's the quickest way to instantly begin out-marketing your competitors. (And they'll never know what hit them.) * Why You Don't Need a Degree in Business to Create Great Ads--But there is one thing you MUST know or your ads will likely fail miserably. * How to Develop a Powerful Ad-Agency Mindset--What the pros know about consumer buying behavior and how you can use it to your advantage. * How to Save $600 for Every $1,000 You Spend on Ads--This idea alone is worth infinitely more than the price of this book...and you can start using it immediately. * The Amazing 5-Second, No-Fail Headline Test--Chances are your ads, emails, websites and other promotional materials fail this test every time. One small change boosts your response. * What a Good Ad Should "Feel" Like--How to connect to readers on a deep, emotional level. * How to Install Persuasive Images in People's Brains--Learn how to direct how people think about your products and services. * Why People Really Buy Your Product or Service--Sorry, but it's not what you think. (But you better know the reason... or else.) * Where to Always Put Your Biggest Benefit--Miss this and you're flushing your ad dollars down the toilet. * How to Write "Dragon-Slayer" Headlines that Get Read and Get Response--Tons of examples you can "steal" for your own ads. * Long vs. Short Copy: Which Is Really Best for Response? Don't believe the lies! We'll set the record straight and you'll learn to cash-in. * How to Use the Devilishly Effective Pyramid Principal--Lure readers into your ads by understanding human eyeball behavior. * 22 Tested and Proven Headline Prescriptions you can start using RIGHT NOW. * How to Turn Ordinary Words in "Money-Magnet" Copy that motivates, influences, persuades. (Yes, you can really do it.) * Put Your Copy Here and Boost Readership by 10-200%--Why doesn't everyone do this? * 10 Sure-Fire Ways to Start Writing Your Ads--So easy, it's almost automatic. * How to Cause People to Mentally Demonstrate Your Products... Before They Buy. * How Emotional Words Melt Sales Resistance a Red-Hot Knife Through Butter. * "Sneaky" Ad-Design Psychology Tricks that Work Like Magic--Start using them tonight. * Typestyles that Actually REDUCE Readership--Are you using them? * This "Evil" Design Sin Depresses Your Readership Up to 50%--Do you do it? * Widely Used Typeface LOWERS Comprehension Up to 67%--Are you using it? * The Eye-Grabbing "Advertising Guillotine"--The one image humans can't resist. * And Much More

What Motivates Getting Things Done: Procrastination, Emotions, and Success

By: Mary Lamia

Chapter Count: 10

Views: 1.1K

Novel Tags: -

Novel Type: Self-Development

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A marvel of evolution is that humans are not solely motivated by their desire to experience positive emotions. They are also motivated, and even driven to achieve, by their attempt to avoid or seek relief from negative ones. What Motivates Getting Things Done: Procrastination, Emotions, and Success explains how anxiety is like a highly motivating friend, why you should fear failure, and the underpinnings of shame, distress, and fear in the pursuit of excellence. Many successful people put things off until a deadline beckons them, while countless others can't resist the urge to do things right away. Dr. Lamia explores the emotional lives of people who are successful in their endeavors--both procrastinators and non-procrastinators alike--to illustrate how the human motivational system works, why people respond to it differently, and how everyone can use their natural style of getting things done to their advantage. The book illustrates how the different timing of procrastinators and non-procrastinators to complete tasks has to do with when their emotions are activated and what activates them. Overall, What Motivates Getting Things Done illustrates how emotions play a significant role in our style of doing, along with our way of being in the world. Readers will acquire a better understanding of the innate biological system that motivates them and how they can make the most of it in all areas of their lives.
What Motivates Getting Things Done: Procrastination, Emotions, and Success
What Motivates Getting Things Done: Procrastination, Emotions, and Success
by: Mary Lamia5 : 18 : 2610 Chapters
A marvel of evolution is that humans are not solely motivated by their desire to experience positive emotions. They are also motivated, and even driven to achieve, by their attempt to avoid or seek relief from negative ones. What Motivates Getting Things Done: Procrastination, Emotions, and Success explains how anxiety is like a highly motivating friend, why you should fear failure, and the underpinnings of shame, distress, and fear in the pursuit of excellence. Many successful people put things off until a deadline beckons them, while countless others can't resist the urge to do things right away. Dr. Lamia explores the emotional lives of people who are successful in their endeavors--both procrastinators and non-procrastinators alike--to illustrate how the human motivational system works, why people respond to it differently, and how everyone can use their natural style of getting things done to their advantage. The book illustrates how the different timing of procrastinators and non-procrastinators to complete tasks has to do with when their emotions are activated and what activates them. Overall, What Motivates Getting Things Done illustrates how emotions play a significant role in our style of doing, along with our way of being in the world. Readers will acquire a better understanding of the innate biological system that motivates them and how they can make the most of it in all areas of their lives.
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