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Why Do I Feel Like an Imposter?: How to Understand and Cope with Imposter Syndrome
Why Do I Feel Like an Imposter?: How to Understand and Cope with Imposter Syndrome
Many of us share a shameful little secret: deep down we feel like complete frauds and are convinced that our accomplishments are the result of luck rather than skill. This is a psychological phenomenon known as 'Imposter Syndrome'. This book examines the reasons why up to 70% of us are developing this syndrome-and what we can do about it. All of us, at one point or another, have questioned our capabilities and competence. Maybe you've wondered how you got hired and, handed big job responsibilities? One recent article suggested that 70% of people "will experience at least one episode" of IS in their lives. Imposter Syndrome (also known as imposter phenomenon, fraud syndrome, or the imposter experience) is a concept describing individuals who are marked by an inability to internalize their accomplishments and a persistent fear of being exposed as a 'fraud'. The term was coined in 1978 by clinical psychologists Pauline R. Clance and Suzanne A. Imes. Despite external evidence of their competence, those exhibiting the syndrome remain convinced that they are frauds and do not deserve the success they have achieved. Proof of success is dismissed as luck, timing, or as a result of deceiving others into thinking they are more intelligent and competent than they believe themselves to be. This book presents an accessible and engaging examination of IS and how it effects us, not just at work, but as teenagers, parents and beyond. Using interactive quizzes to help you identify if you suffer and offering tips and tools to overcome your insecurities, psychologist Dr Sandi Mann will draw on her experience not only as an academic, but also as a practitioner, to present a comprehensive guide to understanding and overcoming IS.
0597 viewsCompleted
CaShvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
CaShvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
Drew Eric Whitman Self-Development
FACT: Your brain is being controlled-and you don't even know it. Because if you think the ads you're seeing today are just pretty pictures with nice, creative copy, you're mistaken. Truth is, you are being powerfully influenced by dozens of proven scientific principles of advertising psychology... little-known techniques of consumer persuasion that go completely unnoticed by the buying public. And they're causing you--and millions like you--to spend enormous amounts of money every day on countless products and services. But what are these principles? How do they work? And how can you use them in your own advertising? Prepare yourself for a unique learning experience as author Drew Eric Whitman takes you on a wild, roller-coaster ride through the streets of New York's famed Madison Avenue and teaches you the specific psychological techniques that today's top copywriters and designers use to influence the masses... and how you can use them to rapidly increase your sales, no matter what you sell. In 207 fast-moving pages, Whitman teaches you dozens of well-guarded secrets that he learned during his 30+ years in the ad business, including: * How to Push Your Prospects' Hot Buttons in Every Ad, Sales Letter, or Email--It's not hard to do once you know the secret. * Why Developing Your "USP" Can Leave Your Competition in the Dust--It's the quickest way to instantly begin out-marketing your competitors. (And they'll never know what hit them.) * Why You Don't Need a Degree in Business to Create Great Ads--But there is one thing you MUST know or your ads will likely fail miserably. * How to Develop a Powerful Ad-Agency Mindset--What the pros know about consumer buying behavior and how you can use it to your advantage. * How to Save $600 for Every $1,000 You Spend on Ads--This idea alone is worth infinitely more than the price of this book...and you can start using it immediately. * The Amazing 5-Second, No-Fail Headline Test--Chances are your ads, emails, websites and other promotional materials fail this test every time. One small change boosts your response. * What a Good Ad Should "Feel" Like--How to connect to readers on a deep, emotional level. * How to Install Persuasive Images in People's Brains--Learn how to direct how people think about your products and services. * Why People Really Buy Your Product or Service--Sorry, but it's not what you think. (But you better know the reason... or else.) * Where to Always Put Your Biggest Benefit--Miss this and you're flushing your ad dollars down the toilet. * How to Write "Dragon-Slayer" Headlines that Get Read and Get Response--Tons of examples you can "steal" for your own ads. * Long vs. Short Copy: Which Is Really Best for Response? Don't believe the lies! We'll set the record straight and you'll learn to cash-in. * How to Use the Devilishly Effective Pyramid Principal--Lure readers into your ads by understanding human eyeball behavior. * 22 Tested and Proven Headline Prescriptions you can start using RIGHT NOW. * How to Turn Ordinary Words in "Money-Magnet" Copy that motivates, influences, persuades. (Yes, you can really do it.) * Put Your Copy Here and Boost Readership by 10-200%--Why doesn't everyone do this? * 10 Sure-Fire Ways to Start Writing Your Ads--So easy, it's almost automatic. * How to Cause People to Mentally Demonstrate Your Products... Before They Buy. * How Emotional Words Melt Sales Resistance a Red-Hot Knife Through Butter. * "Sneaky" Ad-Design Psychology Tricks that Work Like Magic--Start using them tonight. * Typestyles that Actually REDUCE Readership--Are you using them? * This "Evil" Design Sin Depresses Your Readership Up to 50%--Do you do it? * Widely Used Typeface LOWERS Comprehension Up to 67%--Are you using it? * The Eye-Grabbing "Advertising Guillotine"--The one image humans can't resist. * And Much More
0533 viewsCompleted
Buddhism Is Not What You Think: Finding Freedom Beyond Beliefs
Buddhism Is Not What You Think: Finding Freedom Beyond Beliefs
Steven Hagen all
Bestselling author and renowned Zen teacher Steve Hagen penetrates the most essential and enduring questions at the heart of the Buddha's teachings: How can we see the world in each moment, rather than merely as what we think, hope, or fear it is? How can we base our actions on reality, rather than on the longing and loathing of our hearts and minds? How can we live lives that are wise, compassionate, and in tune with reality? And how can we separate the wisdom of Buddhism from the cultural trappings and misconceptions that have come to be associated with it? Drawing on down-to-earth examples from everyday life and stories from Buddhist teachers past and present, Hagen tackles these fundamental inquiries with his trademark lucid, straightforward prose. The newcomer to Buddhism will be inspired by this accessible and provocative introduction, and those more familiar with Buddhism will welcome this much needed hands-on guide to understanding what it truly means to be awake. By being challenged to question what we take for granted, we come to see the world as it truly is. Buddhism Is Not What You Think offers a profound and clear path to a life of joy and freedom.
0513 viewsCompleted
The Lime and the Dead: Key Lime Cozy Mysteries, Book Three
The Lime and the Dead: Key Lime Cozy Mysteries, Book Three
Real life can be ugly sometimes… But not as ugly as reality TV. SubLime Sweets owner and amateur sleuth, Marilyn Hayes is in quite a pickle when a reality show producer asks to visit her store, with cast and cameras in tow. She’s hesitant, but when her daughter, Tiara convinces her that the publicity would boost their business, she agrees. Marilyn gets more than she bargained for when Tiara has a showdown with one of the reality celebrities, and things really heat up when a body is found. The stressed-out baker has her hands full, and grows even more agitated when her creepy new neighbor keeps dropping in on her. Suspects abound, and unfortunately, Tiara is among them. Will Marilyn be able to get to the bottom of the case before her daughter is dragged off to jail? Find out in this delightful Cozy Culinary Mystery!
0490 viewsCompleted
Total Law of Attraction: Unleash Your Secret Creative Power to Get What You Want!
Total Law of Attraction: Unleash Your Secret Creative Power to Get What You Want!
Dr. David Che all
A simple step-by-step guide that allows you to realistically apply the Law of Attraction to improve your life and achieve the next level of practical understanding. Why is it that we see very young people becoming millionaires these days? Or older athletes in the Olympics winning medals when people thought they didn’t have a chance? And how about former Senator Barack Obama running for president and being the first African American in US history to win the presidency when many thought it was impossible? It is because these individuals have learned how to use the Law of Attraction—they have learned how to believe something is possible, even while others don’t. Whether it is presidential elections, sports, or anything, for that matter, what we believe directly determines our destiny. In these pages, for the first time ever, you will find the Law of Attraction explained in a simple and practical manner. While so many other books claiming to explain the Law of Attraction have cajoled their readers with inspiring statements and complicated theorizing, this book will actually teach you how to apply it to your daily life. So, are you ready to start attracting good things into your life? You are only pages away from finding out the real secret ...
0476 viewsCompleted
Toxic Friendships: Knowing the Rules and Dealing with the Friends Who Break Them
Toxic Friendships: Knowing the Rules and Dealing with the Friends Who Break Them
Suzanne Degges-White all
Good friends and healthy friendships are crucial to women's well-being at every stage of life. But what happens when a friendship turns toxic? When a friend becomes hurtful or mistreats another? When a friend abandons another in a time of need? Here, Suzanne Degges-White and Judy Pochel Van Tieghem explore such toxic friendships and how women navigate the ups and downs, as well as how broken friendships can be mended and bad friendships ended. Explaining and illustrating the "rules of friendship" at various stages of life, the authors reveal what it takes to be a good friend, how to identify bad friends, and how to move forward when friendships turn sour. Vignettes of toxic friendship behaviors are shared, as well as tips on how best to respond to these rule-breaking friends in order to rebuild damaged relationships and repair a friendship's foundation (when appropriate) and how to decide when it's time to let go of a relationship that is bringing you down versus keeping you afloat. Information for parents is also provided, to aid them as they help their daughters navigate their friendships. We all need friends, but knowing when and how to let go can help us all be better friends--to ourselves, and also to others.
0466 viewsCompleted
Taking Charge of Cancer: What You Need to Know to Get the Best Treatment
Taking Charge of Cancer: What You Need to Know to Get the Best Treatment
David Palma all
A critical resource for anyone with a cancer diagnosis. Written by a radiation oncologist and cancer researcher, Taking Charge of Cancer offers an insider’s guide to understanding and receiving the best treatment options, choosing the right medical team, and approaching this difficult time with knowledge and hope. Receiving a cancer diagnosis can be terrifying, and the first thing you probably want to know is: How am I going to survive this? Cancer care requires decisions from numerous professionals, delivering treatments that are potentially life-saving, but also potentially dangerous and life-threatening. The chances of cure and survival for any given patient depend on the expertise of the cancer team, and whether procedures are in place to ensure that cancer care is delivered properly. So, how can you make sure you choose the right treatment team and ensure the best chances of survival and long-term health after being diagnosed with cancer? Taking Charge of Cancer is a different type of book for cancer patients—one that goes beyond the cancer information that is currently available, allowing you to truly take control of your cancer treatment. You’ll learn how to obtain and understand medical records, and why these records are critical to your care. You’ll also find the tools you’ll need to determine if the recommendations made by doctors are in keeping with accepted treatment guidelines. You’ll discover how doctors use evidence to decide which treatments are best, as well as how doctors can become biased in their recommendations. And, most importantly, you’ll be able to evaluate whether surgery, radiation, or chemotherapy make the most sense in your specific case—and whether or not these serious treatments are being delivered effectively and safely according to the highest standards. Now that you’ve received a cancer diagnosis, it’s time to set a plan in motion for your recovery. This book will help you do just that—every step of the way.
0459 viewsCompleted
Put Your Intuition to Work: How to Supercharge Your Inner Wisdom to Think Fast and Make Great Decisions
Put Your Intuition to Work: How to Supercharge Your Inner Wisdom to Think Fast and Make Great Decisions
Lynn A. Robinson all
Intuition is the hot buzzword in business, but specific guidelines on how to trust your gut have been sorely lacking. Put Your Intuition to Work provides that missing link. Business is about making money, but it's also about making decisions. There are relatively small decisions, like when to call a meeting or which emails to answer quickly. Then there are the big decisions that can make or break a business--which product to launch, whom to hire, how to spend. Hard work, analytics, past successes, intelligence, and a great business plan aren't enough anymore. Many of us are scrambling to discover the path to success but have found instead that we've lost our way. Although many business leaders won't publicize it, intuition is a key part of their decision-making success. Put Your Intuition to Work offers numerous compelling stories from entrepreneurs and executives about how they successfully use intuition in their daily lives. It is an inspiring and practical guide to help you: Make successful decisions when you don't have all the facts. Tap into your passion as a personal source of guidance. Discover the many ways to listen to your "inner CEO."
0445 viewsCompleted
The Perfect Metabolism Plan: Restore Your Energy and Reach your Ideal Weights
The Perfect Metabolism Plan: Restore Your Energy and Reach your Ideal Weights
Sara Vance all
Millions of us have counted calories until we're blue in the face. We've cut fat, eaten less, and exercised more—and we're still heavier than we want to be. Or we lose the weight, only to see it creep back up. It's frustrating, discouraging, and unhealthy! In Sara Vance's The Perfect Metabolism Plan, you'll learn that this inability to stay at a healthy weight is not about willpower and it's not your fault! Your metabolism needs a reboot. When your metabolism is out of whack, your willpower, hunger hormones, insulin, and cravings all work against you. And you not only can't lose weight, you tend to feel foggy, sluggish, or generally unwell. But worry no more. The Perfect Metabolism Plan will show you how to reset and reboot your metabolism through 10 keys. You'll also find a bonus chapter of metabolism hacks, plus over 50 recipes and a workable plan for putting it all into action.
0444 viewsCompleted
How to Like Yourself: A Teen's Guide to Quieting Your Inner Critic and Building Lasting Self-Esteem
How to Like Yourself: A Teen's Guide to Quieting Your Inner Critic and Building Lasting Self-Esteem
Cheryl M. Bradshaw all
Don’t let your inner critic get in the way of being confident! How to Like Yourselfoffers a quirky, inspiring, and practical guide to help you overcome feelings of self-criticism, improve self-esteem, and be the true star in your life. With all the pressures of school, friends, and dating, you’re especially vulnerable to low self-esteem in your teen years. But often, the biggest threat to your confidence is your own inner critic—whose unrelenting negativity can result in feelings of inadequacy, depression, and anxiety. This must-have guide offers real ways to help you fight back, be kind to yourself, and move forward with confidence. Inside, you’ll learn the importance of self-forgiveness, accepting your faults, and how to focus on the things that make you awesome! You’ll also learn strategies for defeating the dreaded ICK—the inner critic know-it-all who keeps knocking you down—and how to escape the common thought traps that hold you back from feeling good about yourself. This book unlocks the mystery of the most important relationship you will ever have—the one with yourself! So, get ready to find your true inner voice. A kinder, gentler one that will support you as you reach for your goals and create the fabulous life you were meant to live!
0437 viewsCompleted

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