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She's Building a Robot
She's Building a Robot
Mick Liubinskas Literature&Fiction
Inspiration for Brave Girls Who Love STEM AZ is a young girl who finds herself in a robot building competition. Can she use girl power to overcome crashes, explosions, and hackers to beat school bully and three-time champ? Smart and strong is the new pretty. In this funny, action-packed story about STEM for kids, the talented AZ fights gender stereotypes and learns tough lessons on leadership. With the help of her quirky friends, Li and 10, the team builds a feisty robot named Ada. Together, they work hard, solve puzzles, grow in confidence, and learn the importance of friendship and collaboration. Calling all girls who code, techgirls, Grace Hopper fans, and stemettes. Written to raise awareness about the challenges faced by women in science and engineering, She’s Building a Robot celebrates voices from diverse socioeconomic and ethnic backgrounds. More importantly, it gives girls in science the opportunity to relate to strong, brave, smart characters. If your child enjoyed books like Goodnight Stories for Rebel Girls , The Fourteenth Goldfish , Women in Science , or Hidden Figures Young Reader’ Edition , then She’s Building a Robot is your next read!
0567 viewsCompleted
CaShvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
CaShvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
Drew Eric Whitman Self-Development
FACT: Your brain is being controlled-and you don't even know it. Because if you think the ads you're seeing today are just pretty pictures with nice, creative copy, you're mistaken. Truth is, you are being powerfully influenced by dozens of proven scientific principles of advertising psychology... little-known techniques of consumer persuasion that go completely unnoticed by the buying public. And they're causing you--and millions like you--to spend enormous amounts of money every day on countless products and services. But what are these principles? How do they work? And how can you use them in your own advertising? Prepare yourself for a unique learning experience as author Drew Eric Whitman takes you on a wild, roller-coaster ride through the streets of New York's famed Madison Avenue and teaches you the specific psychological techniques that today's top copywriters and designers use to influence the masses... and how you can use them to rapidly increase your sales, no matter what you sell. In 207 fast-moving pages, Whitman teaches you dozens of well-guarded secrets that he learned during his 30+ years in the ad business, including: * How to Push Your Prospects' Hot Buttons in Every Ad, Sales Letter, or Email--It's not hard to do once you know the secret. * Why Developing Your "USP" Can Leave Your Competition in the Dust--It's the quickest way to instantly begin out-marketing your competitors. (And they'll never know what hit them.) * Why You Don't Need a Degree in Business to Create Great Ads--But there is one thing you MUST know or your ads will likely fail miserably. * How to Develop a Powerful Ad-Agency Mindset--What the pros know about consumer buying behavior and how you can use it to your advantage. * How to Save $600 for Every $1,000 You Spend on Ads--This idea alone is worth infinitely more than the price of this book...and you can start using it immediately. * The Amazing 5-Second, No-Fail Headline Test--Chances are your ads, emails, websites and other promotional materials fail this test every time. One small change boosts your response. * What a Good Ad Should "Feel" Like--How to connect to readers on a deep, emotional level. * How to Install Persuasive Images in People's Brains--Learn how to direct how people think about your products and services. * Why People Really Buy Your Product or Service--Sorry, but it's not what you think. (But you better know the reason... or else.) * Where to Always Put Your Biggest Benefit--Miss this and you're flushing your ad dollars down the toilet. * How to Write "Dragon-Slayer" Headlines that Get Read and Get Response--Tons of examples you can "steal" for your own ads. * Long vs. Short Copy: Which Is Really Best for Response? Don't believe the lies! We'll set the record straight and you'll learn to cash-in. * How to Use the Devilishly Effective Pyramid Principal--Lure readers into your ads by understanding human eyeball behavior. * 22 Tested and Proven Headline Prescriptions you can start using RIGHT NOW. * How to Turn Ordinary Words in "Money-Magnet" Copy that motivates, influences, persuades. (Yes, you can really do it.) * Put Your Copy Here and Boost Readership by 10-200%--Why doesn't everyone do this? * 10 Sure-Fire Ways to Start Writing Your Ads--So easy, it's almost automatic. * How to Cause People to Mentally Demonstrate Your Products... Before They Buy. * How Emotional Words Melt Sales Resistance a Red-Hot Knife Through Butter. * "Sneaky" Ad-Design Psychology Tricks that Work Like Magic--Start using them tonight. * Typestyles that Actually REDUCE Readership--Are you using them? * This "Evil" Design Sin Depresses Your Readership Up to 50%--Do you do it? * Widely Used Typeface LOWERS Comprehension Up to 67%--Are you using it? * The Eye-Grabbing "Advertising Guillotine"--The one image humans can't resist. * And Much More
0527 viewsCompleted
Total Law of Attraction: Unleash Your Secret Creative Power to Get What You Want!
Total Law of Attraction: Unleash Your Secret Creative Power to Get What You Want!
Dr. David Che all
A simple step-by-step guide that allows you to realistically apply the Law of Attraction to improve your life and achieve the next level of practical understanding. Why is it that we see very young people becoming millionaires these days? Or older athletes in the Olympics winning medals when people thought they didn’t have a chance? And how about former Senator Barack Obama running for president and being the first African American in US history to win the presidency when many thought it was impossible? It is because these individuals have learned how to use the Law of Attraction—they have learned how to believe something is possible, even while others don’t. Whether it is presidential elections, sports, or anything, for that matter, what we believe directly determines our destiny. In these pages, for the first time ever, you will find the Law of Attraction explained in a simple and practical manner. While so many other books claiming to explain the Law of Attraction have cajoled their readers with inspiring statements and complicated theorizing, this book will actually teach you how to apply it to your daily life. So, are you ready to start attracting good things into your life? You are only pages away from finding out the real secret ...
0467 viewsCompleted
Taking Charge of Cancer: What You Need to Know to Get the Best Treatment
Taking Charge of Cancer: What You Need to Know to Get the Best Treatment
David Palma all
A critical resource for anyone with a cancer diagnosis. Written by a radiation oncologist and cancer researcher, Taking Charge of Cancer offers an insider’s guide to understanding and receiving the best treatment options, choosing the right medical team, and approaching this difficult time with knowledge and hope. Receiving a cancer diagnosis can be terrifying, and the first thing you probably want to know is: How am I going to survive this? Cancer care requires decisions from numerous professionals, delivering treatments that are potentially life-saving, but also potentially dangerous and life-threatening. The chances of cure and survival for any given patient depend on the expertise of the cancer team, and whether procedures are in place to ensure that cancer care is delivered properly. So, how can you make sure you choose the right treatment team and ensure the best chances of survival and long-term health after being diagnosed with cancer? Taking Charge of Cancer is a different type of book for cancer patients—one that goes beyond the cancer information that is currently available, allowing you to truly take control of your cancer treatment. You’ll learn how to obtain and understand medical records, and why these records are critical to your care. You’ll also find the tools you’ll need to determine if the recommendations made by doctors are in keeping with accepted treatment guidelines. You’ll discover how doctors use evidence to decide which treatments are best, as well as how doctors can become biased in their recommendations. And, most importantly, you’ll be able to evaluate whether surgery, radiation, or chemotherapy make the most sense in your specific case—and whether or not these serious treatments are being delivered effectively and safely according to the highest standards. Now that you’ve received a cancer diagnosis, it’s time to set a plan in motion for your recovery. This book will help you do just that—every step of the way.
0452 viewsCompleted
The Psychedelic Experience: A Manual Based on the Tibetan Book of the Dead
The Psychedelic Experience: A Manual Based on the Tibetan Book of the Dead
Richard Alpert all
“It is a book for the living as well as for the dying.”—Lama Govinda We are in the midst of a powerful psychedelic renaissance. After four decades of hibernation, the promise of the psychoactive ’60s—that deeper self-awareness, achieved through reality-bending substances and practices, will lead to greater external harmony—is again gaining a major following. The signs are everywhere, from the influence of today’s preeminent psychedelic thinker Daniel Pinchbeck, to the renewed interest in the legacy of Terence McKenna, and to the upsurge of collective, inclusive (and overtly tripped-out) cultural phenomena like the spectacle of Burning Man. The Psychedelic Experience, created in the movement’s early years by the prophetic shaman-professors Timothy Leary, Ralph Metzner, and Richard Alpert (Ram Dass), is a foundational text that serves as a model and a guide for all subsequent mind-expanding inquiries. In this wholly unique book, the authors provide an interpretation of an ancient sacred manuscript, The Tibetan Book of the Dead, from a psychedelic perspective. The Psychedelic Experience describes their discoveries in broadening spiritual consciousness through a combination of Tibetan meditation techniques and psychotropic substances. As sacred as the text it reflects, The Psychedelic Experience is a guidebook to the wilderness of mind and an indispensable resource from the founding fathers of psychedelia.
0452 viewsCompleted
Manage Your Mindset: Maximize Your Power of Personal Choice
Manage Your Mindset: Maximize Your Power of Personal Choice
Janet Hanson all
As the foremost researcher in the area of correlating mindset with a variety of organizational learning factors, having performed a survey validation study of the Mindset Works, Inc. What’s My School Mindset? Survey and the Project for Educational Research That Scales (PERTS) academic mindset survey, the author has discovered links between the philosophical positions one holds and the theory of mind that describes what makes humans different from animals. This book proposes that the ability to recognize and respond to the differences between what we “see” and others “see” is the key reason for individuals, groups, and organizations to succeed or to fail. How we perceive differences and respond to them changes the way our brain develops and how our systems are designed. This book provides strategies for supporting continuous development and growth in individuals, in group dynamics, and in system/organizational development using the most current understanding and propositions of theories of mind. Our theories of physics are expanding through Newtonian, Classical, on to Quantum. Our technologies are expanding from simple tools, to industrialization, to digital information systems, and on to holographic imagery and virtual realities. Biological understandings have grown from magical beliefs about life, through static views of fixed DNA, to cloning, and the potential to regenerate organs and extend life. Our world is in need of an update on the social transformations occurring in human understanding that apply to addressing key issues of our day. This book revisits the concepts discussed in mindset theory and reframes it with a larger, more inclusive potential for understanding our world that empowers our ability for personal choice to improve our lives.
0445 viewsCompleted
Compassionate Careers: Making a Living by Making a Difference
Compassionate Careers: Making a Living by Making a Difference
Jeffrey W. Pryor all
Many young people today are seeking something more—purpose, meaning, a cause. Compassionate Careers is filled with examples of people who have meaningful jobs in cause-focused organizations. These stories capture their spirit, intelligence, imagination, and heart. The book is an inspirational guide to finding purpose-driven work and offers advice to anyone who feels that sitting on the sidelines is just not enough. It includes stories from people of all walks of life who have jobs that make a difference, including Bill Clinton, Jane Goodall, and Dave Matthews; information on how to get started in a cause-focused career; an online assessment that identifies the type of organizational culture for which you are best suited; and exercises and resources for hands-on exploration of compassionate career opportunities. An old Yaqui Indian proverb reads, "If you have a choice of paths to take in life, take the path with a heart." Compassionate Careers will show you how.
0433 viewsCompleted
The Self-Employment Survival Guide: Proven Strategies to Succeed as Your Own Boss
The Self-Employment Survival Guide: Proven Strategies to Succeed as Your Own Boss
Jeanne Yocum all
Anyone who opts for self-employment quickly learns that succeeding as your own boss is no walk in the park. While professional freedom has many, many joys, it also involves significant risks. If you’re considering self-employment, or you’re already self-employed, The Self-Employment Survival Guide: Proven Strategies to Succeed as Your Own Boss alerts you to the challenges involved and provides proven strategies for surmounting these obstacles and succeeding. You’ll also learn what you need to put in place before taking the leap to being your own boss to help assure your success. Working for yourself offers personal freedoms and rewards, but the road can curve or travel uphill at times. Here, Jeanne Yocum shares eight key behaviors that impede success and provides proven solutions for the various obstacles that might cross your path, including unreasonable client demands, slow payers, unexpected client defections, daily schedules, health and financial planning, and the feelings of isolation that can sometimes accompany working on your own. Unlike many books that provide only a rose-colored view of self-employment, this book gives a full, realistic view of what being your own boss is actually like. By learning about the ups and downs that come with being in charge of your own livelihood, you will be better able to handle the demands of self-employment and succeed on your own terms.
0431 viewsCompleted
In Good Faith: Secular Parenting in a Religious World
In Good Faith: Secular Parenting in a Religious World
Maria Polonchek all
Part memoir, part cultural exploration, this book covers the author’s journey as she grows up in an evangelical Christian home, leaves religion behind as a young adult, and goes on to raise children in a family outside of religious belief. Maria Polonchek weaves a personal story with up-to-date studies and philosophic exploration of what it means to raise secular children in an otherwise religious world. Offering careful and respectful advice for other parents who are raising their children outside of a particular religious belief system, she explores the many other ways of instilling identity, belonging, and meaning into our lives and the lives of children. Honest and irreverent, the author admits to her religious “baggage” and searches for better understanding of such topics as religious education, morality, awe, death, purpose, and meaning, and tradition from secular perspectives. She interviews experts, looks at various studies, and turns to a variety of sources for answers, while maintaining a casual and personal tone. While she ultimately argues for parents to let their children shape their own beliefs, she encourages families to tend to existential and social needs that sometimes go unnoticed or unconsidered in life outside religion.
0415 viewsCompleted
The Innovation Illusion: How So Little Is Created by So Many Working So Hard
The Innovation Illusion: How So Little Is Created by So Many Working So Hard
Fredrik Erixon all
Timely, compelling, and certain to be controversial—a deeply researched study that reveals how companies and policy makers are hindering innovation-led growth Conventional wisdom holds that Western economies are on the threshold of fast-and-furious technological development. Fredrik Erixon and Bjorn Weigel refute this idea, bringing together a vast array of data and case studies to tell a very different story. With expertise spanning academia and the business world, Erixon and Weigel illustrate how innovation is being hampered by existing government regulations and corporate practices. Capitalism, they argue, has lost its mojo. Assessing the experiences of global companies, including Nokia, Uber, IBM, and Apple, the authors explore three key themes: declining economic dynamism in Western economies; growing corporate reluctance to contest markets and innovate; and excessive regulation limiting the diffusion of innovation. At a time of low growth, high unemployment, and increasing income inequality, innovation-led growth is more necessary than ever. This book unequivocally details the obstacles hindering our future prosperity.
0347 viewsCompleted

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